MPowerA National Level Case Study based Competition
MPower, the flagship event of MAXIM is a National Level Case Study based Competition held as part of Xpressions- the annual techno-cultural fest of XIMB. The competition brings together the best brains from country’s finest educational institutions. The event is designed to test the marketing acumen of the participants as they strive to provide unique, innovative solutions to real life problems. Last year's competition saw participation from many top educational institutions like IIM-Ahmedabad, IIT-Bombay, XLRI, IIM-Kozhikode, SIBM-Pune, MDI-Gurgaon, NMIMS, XIMB etc.
The contest will be conducted in TWO phases:
Phase 1: An online quiz on questions which test the skills of the participant teams on their marketing acumen.
Phase 2: The top 40 teams will be shortlisted to participate in the case-study round. The teams will be required to analyze the case and send their solutions in PPT format.
The top 6 teams will then be selected to present their ideas to a panel of industry experts at XIMB during Xpressions' 2016.
Note: One way Travel allowance for campus round will be provided
- The quiz will be held on 25th October at 23:00 hours
- Teams selected for next round have to submit their solution to the case by 2nd November, 2016 at 23:59 hours.